Sistema de informação estratégico : um estudo em uma operadora de saúde dos Vales do Taquari e Rio Pardo - RS.

Abstract

Unimed of Taquari and Rio Pardo Valley (Unimed VTRP) is a medical cooperative that performs as a supplementary health service provider in Rio Grande do Sul. Companies that operate on the branch of health have on information from their assistance process, an essential element for the definition of strategies that aim to qualify the management of health care assistance. Unimed VTRP has introduced an outpatient care system having the incorporation of a qualification tool of their transactions and the systematic provision of technical assistance information as the main aims, which are subsidiaries of their decision-making in a managerial level, in consonance with the concepts of a strategic information system (SIS). Aiming to analize the conception process and the introduction of the outpatient care system by Unimed VTRP under the perspective of a SIS, an exploratory-descriptive research and qualitative approach was carried out, developed through a unique case study which evaluated the process of conception and the implantation of the outpatient care system, based on a documental research, interviews and direct observation. The results have been analyzed through content analysis, described in categories and organized in charts, and they made it evident that the aim of using outpatient care system as a SIS, despite included in its conception phase, failed when it was under implementation. The choice of the system supplier, the poor comprehension of the importance of a SIS for the administration of the company, as well as the prioritization of the elements of operational structure on the strategists in the implantation of the project influenced on the results that became evident in this study. The generation of safe and clear information, that consider carefully the assistance process, and allow the analysis of internal and external data towards the organization, a friendly interface with the user and the emission of strategic reports that support the core members decision making have been considered as essential elements and characteristics to be incorporated into the outpatient care system of Unimed VTRP in a way that it can improve and be recognized as a SIS.