A indústria da construção civil e a expansão da periferia urbana de Santa Cruz do Sul / RS - Brasil.

Abstract

This dissertation aims to analyze the participation of the construction industry in the expansion of the urban periphery of Santa Cruz do Sul / RS. It is understood here, by urban periphery, the meaning that it acquires in the present time, where popular dwellings began to divide space in the surroundings of the city with luxury houses. In this sense, the research focused on the residential subdivisions and condominiums approved in the period 2006-2015, whose increase was made possible both by the State's actions, through public housing policies, and by the real estate market, with speculative activity and launch of new products. However, while the movement of the real estate market is vital from the economic point of view, it raises the concern for a development that is sustainable, evidencing the relevance of treating it as one of the theoretical issues. Thus, having as a method of approach the dialectical historical materialism, the research sought to characterize the construction industry in Santa Cruz do Sul / RS; analyze the performance strategies of the civil construction industry in the urban periphery; and identify which actions, aimed at sustainable development, are adopted by the builders during the exploration and execution of real estate projects in the urban periphery. Aligned with the guiding questions of the research, data were collected in competent organs and semi-structured interviews were conducted, with the results analyzed in the light of the theoretical-methodological framework. With this, it can be observed that the real estate market of the municipality is characterized by the predominance of local constructors, from small to medium size, who work with different products. The strategies of the construction companies in the urban periphery vary according to their size and the target public, being the type and the location of the real estate development related to the purchasing power. In this line, actions aimed at sustainable development, such as the use of constructive technologies, still arise in a restricted way. Thus, the participation of the construction industry in the process occurs through a set of dynamics of the real estate market, in which one can observe the articulation and contrast movements of different social agents, producers and users, in the process of (re) production of urban space.